This paper presents a seismic risk management research project. Activities were developed in Cusco, where four villages were chosen containing 95% earthen constructions and vernacular values. The aim is to achieve a strategy research for the existing diverse stakeholder groups.The strategy created a technical course for earthen construction (PUCP, 2011) for architectural and engineering students. Simultaneously, in the chosen Cusco’s villages, were spread seismic constructive practices and create awareness within the rural population about vernacular value and its preservation. A Management Committee was also created with the Mayors of these three districts, and the support of the religious authorities, private enterprises and young associations to organize the zoning, and issue municipal declarations and rules in order to preserve its vernacular value.Finally, a seismic reinforcement workshop was addressed to earthen workers and builders, with an important number of participants, repeated in year 2013, as requested by worker.